I want to aim for new music to be about 10% of the albums I'm exploring here. Finding new music is not an easy task, and I find Pitchfork to be unreliable and too scene-happy. So when Pure X's debut album Pleasure was mentioned in a thread about how Pitchfork's Best New Music category seems to skip over the, um, best new music, I thought this might be a good one to start with.
At first glance, there's a lot to like about this album: a swirling, pedal-heavy guitar sound, peaceful vocals that might as well be Sigur Ros, and simple, clean songs. In reviews you'll see mentions of 'beach album' and 'rainy day', two seemingly contradictory moods that nonetheless are simultaneously conjured up here. On repeat listens though, that swirly sound blurs to the point where it's tough to distinguish tracks. It's strange--for an album that rewards headphone use, it still never seems to emerge from the background when played through speakers.
Overall I think favorably of the album and expect it will end up on several year-end lists, but I hope they can expand their palette, as Pleasure is proof that guitar pedals do not an album make.
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